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You train your body.
Why aren't you training your brain?

Brain-Body Training fuses full-body workouts with cognitive challenges.

Get your brain off the bench.

The body

For the body, we built disciplines, programmes, equipment. We track reps, progress, recovery.

The brain

Focus, memory, reasoning speed and flexible thinking are either neglected or met with passive fixes that do little to build lasting capacity.

And as artificial intelligence and other digital tools take on more of the mental load for us, the brain is being exercised less than ever.

No wonder the signs start to show: brain fog, mental fatigue, slower reactions and confidence beginning to slip.

To counter this, we developed

Brain-Body Training

The first discipline that brings your brain into the workout.

How it works

One hour of group training built around a circuit.

You'll sweat. You'll think. And you'll do both at the same time.

Participants warming up together at the start of an Open Lab session.
01

Warm-up

Kick things off with fast brain-body drills to fire up your focus, activate your movement and get you circuit-ready.

A participant performing a dynamic movement at a Cogniflux Lab station.
02

The Circuit

Rotate through a series of stations. Each combines familiar full-body exercises with cognitive challenges that put your focus, memory and reasoning under load.

A participant seated with eyes closed during the cooldown.
03

Cooldown

Finish with guided mindful stretching. You reset and leave composed.

Personal Profile showing thinking agility, memory strength and focus control with trends over time.
04

Personal Profile

See exactly how you performed. Reaction times, accuracy, levels reached, where you pushed and where you cracked. The data follows you across sessions.

Train three core areas of mental performance.

Mental
performance
Focus control
Memory strength
Thinking agility

Focus control

Directing and sustaining attention, filtering distractions and staying mentally engaged as demands change.

Built to keep you challenged.

The workout responds to performance in real time. When you handle the task well, complexity and time pressure rise. When performance dips, the load eases.

You work close to your current edge.

What are you training for?

To keep your own brain challenged in a world mediated by AI and digital tools.

To train the mental control, speed and adaptability that matter when pressure rises.

To stay sharp and strong over time, both physically and mentally.

A workout worth repeating.

i

Something to chase

Every challenge has a clear objective. You know when you nailed it, where you fell short and when there's another level to reach.

ii

Fresh every time

New combinations of challenges and movements keep the experience moving. The format feels familiar, but the session never becomes routine.

iii

Fully in it

There's little room for autopilot. You have to stay present, respond to what's happening and keep performing right through the challenge.

In their words

What participants say.

It keeps your mind engaged while you move. You're not just exercising, you're thinking.”

Matteo

It keeps the connection between body and mind alive. And it's something better than doomscrolling.”

Yoana

You can feel your focus sharpen as the session goes on. And you can see your progress, session after session.”

Dimitris

Most jobs require you to hold a lot in your head at once. This is the first thing I've found that feels like practice for that.”

Erik

I leave less tense and more composed. And sharper, for hours afterwards.”

Laurie

It reminds me of Formula One drivers practising cognitive drills. It's for people who want to stay quick.”

Michiel

Grounded in research.

Cogniflux turns established research in cognitive neuroscience and experimental neuropsychology into a non-clinical training experience built for the gym floor.

We draw on work in executive functions, cognitive training and combined physical and cognitive challenge.

Bring it to your gym.

Want to try Brain-Body Training? Tell us where you train and help us choose where it lands next.

Tell us your gym

Run a fitness club? See how Brain-Body Training could fit your floor, your timetable and your members.

Explore for your club

FAQs.

Is this therapy or clinical care?

No. Cogniflux Lab is not a clinical service and does not provide diagnosis or treatment.

Is this suitable for older adults?

Yes. Cogniflux Lab is for generally healthy adults, including active older adults who want a coached, adjustable challenge for body and brain.

Do I need previous experience?

No. It is suitable for anyone able to engage in moderate physical activity.

How intense should I expect a session to be?

Physical effort is moderate and adjustable. You should expect to move, think, and respond under time pressure. Challenging, not overwhelming.

Will I get smarter?

If by “smarter” you mean sharper focus, stronger memory, faster processing and better decision-making: those are exactly what we train to improve. Session after session, we track your progress across three indexes: Focus Control, Memory Strength and Thinking Agility. You train them. They improve. You see it.

What should I wear for an Open Lab?

Comfortable sportswear and trainers.

In which language are sessions held?

Sessions are held in English. Station content is currently available in English, French, Dutch, Italian, and Spanish.

How is my data handled?

Your personal data is used only to create your dashboard. It is never shared with third parties. De-identified results may be analysed in aggregate to improve the programme.